Leaders in Tech and Ecommerce
We interview some of the best entrepreneurs, experts and executives in the tech and eCommerce space. We want to share their perspective on the current trends, their stories about success and failure and how they attract and recruit talent. Our aim is to keep it real and simple - share the relevant lessons and have an open conversation. Follow-ups on our website for more details: https://www.alcottglobal.com/
Leaders in Tech and Ecommerce
#100: Climate Intelligence for Global Supply Chains – with Jonathan Horn of Treefera
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*Hosted by Andrei Palamariu*
Jonathan Horn has spent his career at the intersection of farming, physics, finance, and AI, bringing decades of experience in risk management before founding Treefera. In this episode, he explains how Treefera combines satellite imagery, earth observation, and artificial intelligence to deliver first-mile supply chain intelligence, helping organizations better understand climate risk and make smarter sourcing decisions. We explore why traditional visibility misses the first mile, how climate volatility is reshaping global procurement, and why predictive intelligence is becoming essential for resilient supply chains. Jonathan also shares how enterprises and financial institutions are using AI-driven insights to assess risk, improve sourcing strategies, and make better decisions in an increasingly uncertain world.
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